Flowers Discount – Do You Get What You Pay For?
As a consumer there are many options to purchasing discount flowers. Most of the large floral wire service companies like FTD, TeleFlora, 1-800-Flowers, and ProFlowers offer discounts on their flowers. They will typically advertise a 10-20% discount on their flowers. Some offers do have limitations so be sure to understand the terms of the discount flowers. Local florists may offer discounts from time to time, or run a special on a particular flower or design. It’s best to contact them directly for their specials.
There are other floral service companies that offer cheap, 50% off deals, or discount flowers. There is nothing wrong with cheap flowers, however I personally would be wary of companies that discount flowers at 50% discount all the time. This could be a strategy that some companies use to move older flowers that may not be as fresh.
Remember the old addage – you get what you pay for. Of course it may not apply in every single instance, however in general this addage is good advice to heed. If you want flowers at a discount you can find them. Anything more than a 10-20% discount may yield flowers that don’t live up to your expectations. Using caution when buying discount flowers is recommended
As a florist, or supplier of floral services, purchasing flowers at a discount is best achieved by buying flowers in bulk. Similar to most other industries, the larger discounts are offered on the higher volumes or quantities purchased at one time. Check with your wholesale representative on ways to save money on your flower purchases.
For smaller florists, or for those that can’t purchase flowers in a high enough quantity to warrant a discount consider joining forces with other smaller florists to make joint purchases together in order to reach the higher quantities which receive a discount.
Another strategy is to work with your flower supplier to become a regular and repeat customer with a standing order. Many times this relationship can be leveraged for a discount on flowers. The discount may not be available for every single purchase, but the supplier will typically work with you on getting the lowest prices possible. Do not be be afraid to negotiate your pricing with your supplier when you are a devoted, regular and repeat customer, especially when you have placed a standing order.
In summary, as a consumer there are many options for discount flowers. Many times there will be coupons advertised in offline and online media. Since there is a lot of competition among the flower companies, there are always plenty of coupons available – use google to find the latest deals. Always check with our local florist first for any specials too. For Florists looking to acquire their flowers at a discount, the easiest way to do this is through high volume purchases. For those that can’t purchase in high volumes, then developing an ongoing relationship with flower suppliers is the best way to leverage any price negotiations.
